Launch only to those who matter, first.
A collection locked for 24h, 48h or 7 days, only for the VIP group you define in the CRM. Guaranteed revenue before the public, urgency built in those left out, brand equity reinforced. VIP conversion is 4-6x higher than cold traffic.
Predictable revenue before the public launch.
Dropping for everyone at once is throwing a collection into the sea and hoping it sells. VIP pre-sale is the opposite: you open it first to a select group (top buyers from the CRM, ambassadors, waitlist signups) and only THEN open it to the public. They buy first, feel special, pay full price (no discount). You have guaranteed revenue before the public noise even starts.
Non-VIPs watch inventory drop in real time. They want to be VIP next time. The top customer feels your brand recognizes them — turning into recurring purchases, referrals, word of mouth. And you don't even need to touch the price — exclusivity sells more than discount.
What you get
Segmentation pulled from the CRM
VIP is whoever you define there: top buyers, recurring, high NPS, ambassadors, waitlist. No rebuilding the base, no export/import — WX3's CRM already clusters, you just pick the cluster.
Configurable window and rules
24h, 48h, 7 days — per collection. Limit per customer, special shipping, exclusive VIP coupon. All in the panel, no development needed.
Predictive conversion, measurable ROI
VIPs convert 4-6x more than cold traffic. You know BEFORE how much the collection will bring — budget, media and production plan with real revenue, not estimates.
Who it's for
Brands with a recurring customer base that want to recognize and activate their best buyers
Anyone launching collections by season or as drops who wants to forecast revenue before the public noise
Anyone using loose coupons + manual email + waitlist spreadsheets and tired of the friction
We build everything your fashion brand needs
Get it all native, with no complicated integrations and no extra costs. No juggling several agencies and vendors. Everything talks to each other — because it was all built together.
Affiliates and influencers
Proprietary system with commissions and full sales control.
Learn more 02VIP pre-sale
Launch collections and run private promotions for a select group of customers.
Learn more 03CRM with clustering
Take control of your base. Right customer, right offer, right time.
Learn more 04Live Shop
Sell during live broadcasts, inside your own site.
Learn more 05Wholesale + Retail
B2B and B2C on the same platform with full control.
Learn more 06Cashback
Sell to the same customers many times and reduce dependency on traffic.
Learn more 07International sales
Ship your products worldwide. Multi-currency, multi-language, multi-country.
Learn more 08Embedded AI
Smart reports, smart product feeds, smart search — all native.
Learn more 09Returns and exchanges
Proprietary system. The customer solves it on their own with no extra costs.
Learn more 10Internal ERP + WMS
Full control, from product registration to logistics dispatch. All directly on the platform.
Learn moreAll this and a lot more. Every tool your fashion brand needs. No external vendors, no third-party integrations, no extra costs.
Exclusivity becomes predictable revenue.
Top customers buying first is guaranteed revenue. Non-VIPs watching inventory disappear is built-in urgency. Your brand treating top buyers well is loyalty without media cost. Three effects in one feature, run from the same panel.
I want my VIP drop The complete ecosystem.
Under a single coordination.
Proprietary platform, digital marketing, consulting and tech support for DTC fashion brands — coordinated by the same team that coined the E-commerce 4.0 concept.
E-commerce 4.0
Proprietary platform, digital marketing, strategic consulting and human support coordinated by the same team — since 2010.
- Technology: Proprietary, customizable platform built for fashion.
- Digital Marketing: A full team that lives and breathes fashion every day.
- Consulting: 17 years of proven experience across hundreds of fashion projects.
- Support: Human-centered, real-time, always available.
- Monthly fee: 4% of sales or fixed R$ 4,000 until your store hits R$ 100,000/month