Right customer, right offer, right time.
Automatic clustering (RFM / behavior / region / ticket / etc.) updating in real time as the customer buys, abandons cart or goes silent. Each cluster can get different attention and approach.
Treating everyone the same is leaving revenue on the table.
A top customer is worth 5-10x more than a new one (higher ticket, more repeat purchases, more referrals, fewer returns). But most brands treat everyone the same: same campaign, same email, same offer. Result? The top customer feels they're not special and goes to a competitor. The new customer gets a generic touch and doesn't come back. The customer at risk of churn disappears without even being noticed.
On WX3, the CRM is alive: clusters update in real time as behavior changes. Top buyers, recurring, new, dormant, etc. — each group can get a different action. Notification, offer, coupon, etc. All inside the same store panel, no export-import, no external tool.
What you get
Automatic clustering, in real time
Profile + behavior + ticket calculated continuously. Customer buys today, cluster updates today. None of that weekly export to an external tool that comes back with stale data.
Segmented actions in the same panel
Everything configured where the customers are. Build messages and trigger relationship workflows to grow the relationship with the base.
Sales team gains efficiency
Internal team can perform more, target the right customers and bring results. The panel shows it. Decisions stop being a guess.
Who it's for
Brands with 1,000+ customers in the base — the larger the volume, the better the segmentation.
Anyone who wants to build or already has an internal sales team to engage their own customer base.
Anyone wanting to grow LTV from recurring customers and reduce CAC via repeat purchases, instead of burning more cash on ads.
We build everything your fashion brand needs
Get it all native, with no complicated integrations and no extra costs. No juggling several agencies and vendors. Everything talks to each other — because it was all built together.
Affiliates and influencers
Proprietary system with commissions and full sales control.
Learn more 02VIP pre-sale
Launch collections and run private promotions for a select group of customers.
Learn more 03CRM with clustering
Take control of your base. Right customer, right offer, right time.
Learn more 04Live Shop
Sell during live broadcasts, inside your own site.
Learn more 05Wholesale + Retail
B2B and B2C on the same platform with full control.
Learn more 06Cashback
Sell to the same customers many times and reduce dependency on traffic.
Learn more 07International sales
Ship your products worldwide. Multi-currency, multi-language, multi-country.
Learn more 08Embedded AI
Smart reports, smart product feeds, smart search — all native.
Learn more 09Returns and exchanges
Proprietary system. The customer solves it on their own with no extra costs.
Learn more 10Internal ERP + WMS
Full control, from product registration to logistics dispatch. All directly on the platform.
Learn moreAll this and a lot more. Every tool your fashion brand needs. No external vendors, no third-party integrations, no extra costs.
A top customer is worth 5-10x more. Treat them as such.
Treating everyone the same is silently wasting revenue, every month. A good CRM isn't a marketing tool anymore — it's a margin lever. And when it's native to the platform, you stop duplicating data, stop paying for two systems, and start treating each cluster the right way.
I want this CRM running The complete ecosystem.
Under a single coordination.
Proprietary platform, digital marketing, consulting and tech support for DTC fashion brands — coordinated by the same team that coined the E-commerce 4.0 concept.
E-commerce 4.0
Proprietary platform, digital marketing, strategic consulting and human support coordinated by the same team — since 2010.
- Technology: Proprietary, customizable platform built for fashion.
- Digital Marketing: A full team that lives and breathes fashion every day.
- Consulting: 17 years of proven experience across hundreds of fashion projects.
- Support: Human-centered, real-time, always available.
- Monthly fee: 4% of sales or fixed R$ 4,000 until your store hits R$ 100,000/month